Sponsors Using New Guest Management Tools at 2017 PGA Golf Events
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With the 2017 PGA season well underway, we thought we’d share how some of the leading PGA sponsors are using Sponsor Locker’s event...
NASCAR Sponsors Using New Technology Tools to Manage Show Cars
NASCAR and other motor sports sponsors are using new technology tools from Playoff Technologies to manage their show car reservations....
How the Highlights Effect is Changing the Value of Sports Sponsorships
In a recent article in the London Telegraph, Sam Dean wrote a prescient article about the impact on sports sponsorships of the recent declin
How Leading Sponsors Are Using Technology to Manage Guests at 2017 NASCAR Events
At Playoff Tech, we make cloud-based tools that help sponsors and agencies enhance the value of their sports sponsorships. With the...
Six Ways Properties Can Demonstrate Value to Their Sponsors
Stand Out from the Competition. In a world of growing concerns about declining attendance and viewership and increasing alternatives for...
Companies using Sponsor Locker to manage, execute and measure world-class event experiences
Top companies are using Sponsor Locker to deliver world-class event experiences and measure the results at such major events as the Super...
Companies using Sponsor Locker's integrated cloud database to track, measure and optimize sports
Companies are realizing that the best way to manage their sports sponsorship portfolio is to aggregate everything into a single database...
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