Sponsors Using New Guest Management Tools at 2017 PGA Golf Events
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With the 2017 PGA season well underway, we thought we’d share how some of the leading PGA sponsors are using Sponsor Locker’s event...
NASCAR Sponsors Using New Technology Tools to Manage Show Cars
NASCAR and other motor sports sponsors are using new technology tools from Playoff Technologies to manage their show car reservations....
How the Highlights Effect is Changing the Value of Sports Sponsorships
In a recent article in the London Telegraph, Sam Dean wrote a prescient article about the impact on sports sponsorships of the recent declin
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