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Sports properties are turning to the cloud to add greater value to their sponsors
With the dollars companies are paying for sports sponsorships, properties are realizing the need to illustrate every bit of value they...


Sports Sponsorship Management – Aggregate Everything into One Place
Today’s technology enables sports sponsors, agencies and properties to manage multiple facets of their sponsorship portfolios. The...


Sports Sponsor Management - You Can't Manage What You Can't See
Companies spend millions of dollars on sports sponsorships. Although these sponsors work hard to optimize the terms of their deals, they...


Are Sports Properties Providing Sponsors the Service They Deserve?
Companies want to feel like they are being serviced 24-7 by the sports properties they sponsor. This is a tall order for properties to...


Should Sponsors and Sports Marketing Agencies Need to Wait for End-of-Year Recaps?
If a corporation invests dollars in sports sponsorships, why should they wait until the end of the season to receive a recap informing...
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